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Saturday Afternoon (7 Comments) (link)
 Saturday, 14-April-2007  16:04:47 (GMT +10) - by Rational

Justin spotted that Google has bought Doubleclick, the advertising company for a whopping US$3.1 Billion. Google reached an agreement today to acquire DoubleClick, the online advertising company, from two private equity firms for $3.1 billion in cash, the companies announced, an amount that was almost double the $1.65 billion in stock that Google paid for YouTube late last year. The sale offers Google access to DoubleClick’s advertisement software and, more importantly, its relationships with Web publishers, advertisers and advertising agencies.

DansData has posted some more letters including discussing upgrading for Supreme Commander, monster resolution monitors, the sweet smell of lithium, triangular screwdrivers, IR illumination, another miracle engine, and a weird dude I used to know.

Dan-nation on IRC told me about this page which has visual comparisons between DVD and HD-DVD movies. The text is in another language but the screen grabs are fine.

Daryl send me this article about computer gaming monkeys in America. At 4, Bernas is not the computer wizard his mom is, but he is learning. Just the other day he used his lips and feet to play a game on the touch-screen monitor as his mom, Madu, swung from vines and climbed trees. The two Sumatran orangutans are part of new Zoo Atlanta research that uses computer games to study the cognitive skills of the primates.

Internode has posted a preview of World in Conflict and some new screenshots and a video. As I hinted at with the closing sentence of my last conference report from the GO3 Electronic and Entertainment Expo, I was allowed to take a sneaky peek at a title, but wasn't allowed to mention it by name. Thankfully, the embargo has now lifted and so here it is.

PCMech has posted an article about aging products. Given the nature of the modern software and the changing technological environment under which it exists, the software itself has to evolve to keep pace. Or does it? When a product works, though, what's the need for change? Furthermore, to what extent does a product (not necessarily computer software) need to improve over its predecessor in order to fully garner public adoption? And there is also, certainly, a learning curve associated with every software. When is it worth leaving a comfort zone to go for the "latest and the greatest?"

A party published on Myspace has resulted in $48,000 damage after over 200 people turned up. There is a big discussion of this here. Two British parents were left with a $48,000 bill after a party advertised by their teenage daughter on MySpace attracted hundreds of revellers who trashed their home.

Check out this new perspective of the "Will it Blend" series where they blend a digital video camera while taping. Agg posted the followup, Will it Return where they try to return the blended camera.

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All original content copyright James Rolfe. All rights reserved. No reproduction allowed without written permission.